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If you can't put your finger on why your interface feels wrong, you've probably failed to express the right tone of voice
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![How to Create a Brand Voice: Definition & Tips [+Examples]](https://www.tidio.com/wp-content/uploads/four-dimension-of-tone-of-voice-1200x729.png "How to Create a Brand Voice: Definition & Tips [+Examples]")
How to Create a Brand Voice: Definition & Tips [+Examples]
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:format(webp)/s3.amazonaws.com/arc-authors/tgam/00a980c9-1134-4b0d-b4c7-4df5685e1dff.jpg "A confident tone of voice can speak volumes in itself - The Globe and Mail")
A confident tone of voice can speak volumes in itself - The Globe and Mail
The Story, the Experience and the Anti-hero | by UP Studio | Medium
